CVS Heatlth / Aetna Healthcare - Chandler, AZ

Aetna Healthcare introduced a new call center experience and asked The Brand New Thing to curate the space to communicate their vision and brand partners’ DNA. Each call center contains sponsor pods who share the Aetna mission. Branding the space encourages the employees to live out their brand and better translate that to customers and deliver a more engaging experience. With Aetna’s mission of providing a better experience for their members and advocating for their best health we were able to reinforce that message for their brand ambassadors- their employees.  

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SERVICES

  • Strategy

  • Design

  • Rendering

  • Fabrication

  • Production

  • Installation

 

ELEMENTS

  • Vinyl graphics

  • Rigid custom graphics

  • SEG lightboxes

  • SEG graphics

  • Custom timeline wall

  • 3D letters

  • Customized branding elements

  • Branded iPad displays